Want to Write for Us?

Follow These Guest Post Guidelines

AUDIENCE

Our readers are interested in social media, SEO, and digital marketing. 

they want to get specific knowledge about:

  • Social Media Strategies, 
  • SEO Strategies, 
  • Marketing Strategies, 
  • Social Media Tips and Solutions,
  • SEO Tips and Solutions,
  • Marketing Tips and Solutions,
  • Tools for Marketers, 
  • Our Tools (Unamo Social Media Monitoring, Unamo SEO), 
  • Other ideas...

    ...that will help their businesses grow.

they are usually: 

  • marketers,  
  • small individual sellers, 
  • business owners, 
  • members of a small marketing team or business. 

Our readers are looking to improve their sales and promotion, sell more and grow and/or develop their brand and product. They want to measure their efforts and improve their strategy.

the best topics are about:

  • Our tools - Unamo Social Media Monitoring & Unamo SEO
  • Marketing and Advertising
  • Social Media (changes, how to promote a product or business, how to measure efforts etc)
  • SEO (changes, how to promote a product or business, how to measure efforts etc) 
  • UX, product and website development

your content should be: 

  • useful and practical for our readers
  • full of details (infographics, screenshots, examples, other graphics and stats) 
  • understandable to everyone (simple language and explanations)
  • based on a keyword (seed keyword is definding what you write about)

IMPORTANT

You need to select the title that based on seed keyword.

1. We're looking for a content based on the seed keywords.

2. Search Volume: 1000/monthly or more

3. Difficulty/Competition: lower than 30

4. Specific/long tail

Before you start writing, please, share with us your topic's ideas and seed keywords :)

We need to accept your title.

STYLE

  • Minimum of 2.000 words / 12.000 characters
  • Don’t be too formal
  • Focus on the reader - "you're", "you can also" etc.
  • Use H2 and H3 subheadings
  • An image or dot points every 200 words
  • Bold useful, important phrases

title

  • Your title needs to be 58-63 characters length
  • You need to show value to the user in a title so that they cannot resist reading your blog post

For example

  • Social Media Marketing Guide - WRONG
  • Social Media Marketing: a step-by-step guide to promote real estate business - GOOD IDEA

introduction

  • At the end of your introduction, use 3-5 dot points to tell the reader what they will know by the end of the article.

conclusion

  • Create a conclusion that summarises what the reader should have learned
  • Ask a question(s) that encourages the reader to leave a comment

IMAGES

  • Images should be square or landscape. 
  • Infographics or mobile screenshots are an exception.
  • Proper image file types - we're in love with PNG and GIF format and you should be in love with them too. ;)

FORM

use hemingway app

  • Try to avoid long, over-complicated sentences
  • Be sure there are no red sentences

text format

  • Use Arial font and size 12 
  • Paragraphs should be no more than 3.5 lines long
  • Never lose your topic for off-topic - you're an expert, right?

OPTIMIZATION AND BACKEND

seo meta description

  • Put your SEO meta description on the top of your document.
  • It needs to be 230 - 320 characters long
  • Use the seed keyword/phrase
  • Needs to explain a value and be engaging
  • Match the searcher's intent (focus phrase)
  • A CTA at the end eg. “ Read more!”
  • A short guide for meta description here

focus keyword 

  • Put your focus keyword on the top of your document.

images

  • Please attach your images into your document and email
  • A featured image size: 1431 x 750 px
  • Describe your images by naming them correctly!
  • Alt tags for each image using the focus keyword
  • A description (2-3 sentences) that excerpt to entice read your article.
  • A few quotes that are describing your article

author bio

  • Describe who you are and what are you doing
  • Don't be to formal
  • You can also include your social media profiles
  • Share your profile picture (document and email)

SEO

  • Your article must be based on a main/seed/focus keyword.
  • That main/seed/focus keyword must be concise and have user intent. 
  • The main/seed/focus keyword must be a phrase that your reader would put into Google when they have a problem they want to solve.

for example

‘how to promote an agency in social media’ and not just ‘how to promote’ or 'promote'.

keyword

  • Use Google Keyword Planner, KeywordTool, Ahrefs etc to find the main/seed/focus keyword
  • Readability is the most important thing - don’t stuff keywords everywhere if it doesn’t have any sense
  • Use long tail keywords
  • Use keywords in H1, H2 and H3 headings and dot points if it's possible
  • Link to a maximum of 2 external domains per article
  • No more than 2 links to each of those external domains

UNIQUE CONTENT

  • We're not going to publish something that’s been posted elsewhere. 
  • If we already published your post, you cannot publish it somewhere else.
  • If we already published your post, you give us permission to share the article on social media.

IMPORTANT

You need to select the title that based on seed keyword.

  1. We're looking for a content based on the seed keywords.

2. Search Volume: 1000/monthly or more

3. Difficulty/Competition: lower than 30

4. Specific/long tail 

Before you start writing, please, share with us your topic's ideas and seed keywords :)

We need to accept your title.

We're waiting for your articles here: marketing@unamo.com

Did this answer your question?